Books
Stories, insights and survival guides.
Surviving the Parts Counter:
A Real Guide for New Parts Advisors
A practical, honest guide for anyone starting out behind the parts counter. Written from over 26 years of real-world experience, it skips the corporate jargon and focuses on the things you'll actually face on the job.
From understanding the role and dealing with customers to handling pressure, avoiding common mistakes, and building confidence, this book is packed with practical advice, relatable stories, and lessons learned the hard way.
Whether you're on your first day, your first week, or simply want to sharpen your knowledge, this is the guide every new Parts Advisor should have within arm's reach.
Surviving the Parts Counter:
Voices of the Trade
moves beyond learning the job and focuses on the people who live it every day.
Featuring honest stories, opinions and experiences from Parts Advisors, Parts Managers, Motor Factors, suppliers and industry professionals, this book explores the realities of working in the modern motor trade. From impossible customers and supplier frustrations to changing technology, career highs and the moments that keep people coming back, every chapter is built from the voices of those who know the trade best.
This isn't a training manual. It's a conversation with the industry itself.
Whether you've been behind the counter for five years or thirty, you'll find stories that make you laugh, nod in agreement and occasionally wonder how you've survived this long.
Coming December 2026.

Paperback Edition




